goTether is a creator agency for people building something bigger than a stream.
We support creators who compete, perform, and show up live—but we don't stop there. Our mission is long-term: helping creators turn live streaming into sustainable careers, real communities, and brands they actually believe in.
We Grow When You Grow
Creators don't pay goTether out of pocket.
On TikTok, a percentage is taken from creator earnings whether you're with an agency or not. TikTok partners with agencies by sharing a portion of that percentage so we can help creators grow, scale, and stay supported. That means we only succeed when our creators succeed. The more you grow, the more we're able to reinvest in tools, training, and real support.
Instead of signing tons of creators and hoping one strikes it big, we focus on building sustainable growth. We believe the most effective way for both creators and the agency to succeed long-term is to provide the right tools, training, and support—so growth is intentional, not a numbers game.
The amount you pay us.
What we stand for
These aren't just words on a wall. They're the principles that guide every decision we make.
Creator First
Creators come first in everything we do. We make decisions based on what supports long-term creator success, not short-term agency wins. Every creator at goTether has access to real people, real guidance, and real support—because creators aren't numbers, they're the reason we exist.
Community-Led
We believe growth is stronger when it's shared. goTether helps creators build real communities rooted in trust, tradition, and participation. From live streams to Discord and beyond, we focus on creating connections that last longer than any single moment.
Sustainable Growth
We build for what lasts. Instead of signing tons of creators and hoping one strikes it big, we focus on steady progress supported by systems, skills, and clarity. Sustainable growth means fewer burnout cycles and careers that keep evolving over time.
Tools Create Leverage
Talent needs infrastructure. Our proprietary tools, training, and playbooks help creators turn consistent effort into compounding momentum. We remove guesswork so creators can focus on what they do best—creating and connecting.
Human Before Metrics
Numbers matter, but people matter more. We prioritize mental health, balance, and longevity alongside performance. Support at goTether goes beyond dashboards and quotas—it's about building careers that creators can actually sustain.
Built different
We're not just another agency. Here's what makes goTether unique.
Aligned Incentives, Not Sign-On Gimmicks
We don't rely on one-time gifts to attract creators. Our success is directly tied to creator growth, which means we're incentivized to build something sustainable—not play a numbers game.
Hands-On Support at Every Stage
Creators aren't signed and forgotten. goTether provides real human support through recruiters, coaches, and subject-matter experts—so creators get guidance that matches where they are and where they're going.
Community Before Clout
We help creators build communities, not just traffic. From live engagement to Discord and off-platform spaces, we focus on relationships, rituals, and trust that last beyond a single stream.
Whole-Human Approach
Burnout isn't a badge of honor. goTether prioritizes mental health, balance, and longevity, supporting creators as people—not just performers chasing metrics.
Built for the Long Game
We don't sign tons of creators hoping one breaks out. We invest in steady growth, skill-building, and systems that compound over time—because lasting careers are built intentionally.
Built on Proprietary Software
Most agencies manage creators manually or with spreadsheets. goTether is powered by proprietary tools built specifically for creators—giving real insight, structure, and leverage beyond diamonds and battles.
Why “Tether”?
Tether means connection with intention.
Creators tether to their communities.
Communities tether to shared goals.
Together, we tether to something bigger than any single stream.
“Let's goTether.”
It's our version of “Let's go”—but grounded.
We're doing this together
No creator left behind. Your growth is our growth.
We're building something that lasts
Sustainable careers, not viral moments.
We're pulling toward purpose
Not just numbers—real impact and meaning.